Explore our 2024 loyalty updates transforming customer engagement and retention.
As we approach the end of 2024, we reflect on the incredible strides Influence.io has made to empower businesses with innovative loyalty solutions.
This year, we've introduced several key updates that have transformed how businesses engage with their customers and foster long-term loyalty. From digital stamp cards to subscription rewards and new referral tools, 2024 has been a year of remarkable growth.
Here’s a look back at the most impactful features that have shaped our loyalty platform this year.
The Digital StampCard has revolutionized how businesses engage with their customers both online and offline. By integrating seamlessly with Apple and Google Wallet, customers can accumulate virtual stamps through purchases, making it easier to track rewards.
This feature adds an element of fun and engagement to the shopping experience, encouraging repeat purchases and boosting customer retention.
The StampCard can be fully customized to align with your brand identity, offering flexibility in earn rules and reward options. Whether you're running an online store or a brick-and-mortar location, this tool helps simplify customer convenience and boosts overall engagement.
Available for Starter, Plus, and Enterprise plans, the StampCard is a great way to add value to your loyalty program and keep customers coming back.
We expanded our reward offerings with the introduction of points redemption for subscription discounts.
This feature enables customers to use loyalty points to receive discounts on their subscription services. Whether it’s an amount off, a percentage discount, or free shipping, this adds great flexibility for your customers.
Initially available only through our Recharge integration, this feature is now supported by Shopify's core subscription discount. This means even more merchants can leverage subscription-based discounts, enhancing their customer experience and boosting long-term loyalty.
We introduced a major upgrade to our referral program with the Referrals Widget. This new feature replaces popups and provides a dedicated landing page for referral activities.
Customers can easily find and share their referral code, while guest users can sign up directly through the widget, bypassing the need for a registration page.
With this upgrade, referred friends can claim their gift right within the widget, making it easier than ever for merchants to expand their customer base.
Available to Plus and Enterprise plan users, this widget simplifies the referral process, driving higher engagement and increased customer acquisition.
We unveiled our New Widget Library, which makes widget management more intuitive.
This new system replaces the old list view with a more streamlined interface, offering easy previews and filtering options for quick navigation.
This update ensures that managing your widgets is faster, more efficient, and more visually organized, saving you valuable time while keeping everything within reach.
Alongside the new Widget Library, we launched the Point Widget. This powerful new feature allows you to display your customers' loyalty point balances directly on your website.
Engaging customers by showing their accumulated points in real time increases their involvement in the loyalty program, helping to drive more repeat purchases and customer retention.
Influence.io has expanded its reach with the integration of BigCommerce, allowing merchants to create fully customized loyalty programs. This includes personalized rewards, VIP treatment, and a seamless referral system, all designed to engage customers more effectively and drive revenue growth.
With this integration, businesses can increase customer retention by offering real-time rewards and tracking customer interactions seamlessly.
For BigCommerce users, we’ve created helpful resources, including a guide on setting up your loyalty program and switching your program to get the most out of the platform.
We launched the New Visitor Sign-Up Widget, designed to increase early-stage engagement with your loyalty program. By showcasing the points new visitors will receive upon signing up, this widget encourages immediate participation.
The tooltip also directs visitors to a detailed view of the rewards they can earn, helping to clarify the benefits of joining and fostering stronger program adoption.
With its customizable placement on the homepage (or any other page), this widget improves visibility, enhances engagement, and drives higher program sign-ups, all while being easy for visitors to interact with.
We announced a highly anticipated Loop Subscriptions Integration, allowing businesses to reward their customers with loyalty points for subscription actions. Customers can earn points for new sign-ups and renewals, and redeem those points for subscription products.
This integration empowers businesses to boost customer retention by offering more value and a seamless experience for those on subscription models.
This integration offers flexibility in how businesses reward their customers, with the option to set custom earning rules based on subscription activities. It's a powerful way to grow both engagement and retention through loyalty incentives.
With these exciting new features, Influence.io continues to empower businesses to enhance customer engagement, boost retention, and drive repeat purchases.
Whether you’re using the Digital StampCard to gamify loyalty, integrating with Shopify or BigCommerce for seamless redemption options, or optimizing your referral program with new widgets, each update is designed to make your loyalty program more effective and efficient.
The tools we've introduced this year provide businesses with the flexibility to build stronger relationships with their customers and deliver lasting value.
If you're ready to elevate your loyalty strategy, get started with Influence.io today and see the difference it can make for your business.
